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The Periphery

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The 5 Stages of the Podcast Listener Journey
The 5 Stages of the Podcast Listener Journey

Let’s discuss one of the most crucial elements of podcast success: the podcast listener. Building a dedicated listener base and enthusiastic word-of-mouth advocates is a key goal of any podcast. Therefore, understanding the specific podcast audience journey is essential.

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PodcastsAlice KoFebruary 16, 2020podcasts, audience growth, customer journey Comments
How To Improve Your Podcast: Two Overlooked Ways
How To Improve Your Podcast: Two Overlooked Ways

The easiest way to grow your podcast audience is by improving your podcast. That may sound simple - but it’s overlooked. Focus on improving your podcast so that listeners keep coming back for more, and spread the word about it. In this article, we share two tactics that are often underrated.

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PodcastsAlice KoFebruary 6, 2020podcasts, marketing, content creation Comment
The Best Podcast Industry Resources
The Best Podcast Industry Resources

If podcast industry seems to be changing every day - that’s because it is! Whether it’s podcast advertising, hosting, regulations, or content trends - it’s important to keep up with the industry. Here are our favorite websites and news outlets that we recommend keeping your eyes on:

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Podcasts, Industry newsAlice KoFebruary 3, 2020podcasts, resources, best of Comment
Five Ways to Grow Your Podcast Audience
Five Ways to Grow Your Podcast Audience

There are more than 800,000 podcasts and people spend roughly 16 hours listening to podcasts per week. If you have a podcast, how can you possibly compete? We share five simple ways you can market your podcast and keep those listeners coming back for more.

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PodcastsAlice KoJanuary 31, 2020podcasts, audience growth, marketingComment
Meet Our Collaborators: Dana Lu
Meet Our Collaborators: Dana Lu

As a freelance graphic designer and Pivot Six collaborator, Dana specializes in designing food and product packaging, print marketing collateral, and logos. Her aesthetic is trendy, crisp and captivating. You’ve likely come across her work in your local grocery store and not even realized it…


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InterviewsAlice KoMay 24, 2018interview, designComment
The Hidden Impact of Blockchain on Society
The Hidden Impact of Blockchain on Society

Advancements in technology may be transformational. However they also create adjunct problems. Unfortunately, blockchain is no exception. And yet, everybody wants a piece of the pie, and people are already pouring their life savings into cryptocurrency investments. Should we take a step back and reconsider?

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BlockchainAlice KoMay 8, 2018blockchain, technology, society
Blockchain’s Impact On Marketing
Blockchain’s Impact On Marketing

How does blockchain impact you as a marketing or creative professional? In this guide, we take a deep dive into our basic role as marketers, and share 4 ways that blockchain will disrupt the marketing space.

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Blockchain, Tools, Technology, Industry newsAlice KoMarch 22, 2018blockchain, marketing, technology
What Is Blockchain? An Easy Introduction For Anyone
What Is Blockchain? An Easy Introduction For Anyone

Blockchain will disrupt just about every single industry in one way or another. So, we urge marketers, creatives, and working professionals everywhere to pay attention. This article is an introduction to blockchain that outlines in layman’s terms, the basics of blockchain.

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Tools, Technology, BlockchainAlice KoMarch 16, 2018blockchain, cryptocurrency, bitcoin, technology, blockchain basics, introduction to blockchainComment
Three Pieces of Killer Career Advice I Wish I Learned Sooner
Three Pieces of Killer Career Advice I Wish I Learned Sooner

Everyone likes to offer recommendations for achieving career success. We bet your've never heard these three pieces of career advice though. Learn what led to pivotal shifts in Serena Matter’s career.

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Jenny ShulamiteMarch 9, 2018
5 Ways Brands Can Step Up Their Email Marketing Game Plan
5 Ways Brands Can Step Up Their Email Marketing Game Plan

The new Facebook algorithm will hit businesses and brands the hardest. This is why Pivot Six believes it's time for everybody to build their email lists and focus on marketing's most lucrative frontier - email marketing. Read on to find out 5 ways to step up your email marketing game plan.

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Digital ToolsMorgan SabaMarch 1, 2018blog, email marketing, marketing, social media, facebook, industry news, skills, tips, lists Comment
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